The Canola Council of Canada, Cereals Canada and Pulse Canada are working together to help growers “Keep It Clean”.

There are some organizations that don’t like modern agriculture. I really don’t understand why. My personal hero is Dr. Norman Borlaug who led the green revolution, which lifted millions of people out of poverty and provided food for millions of more who would have otherwise starved.

There have been a lot of questions about trade since the U.S. election. The President promised to take the U.S. out of the Trans-Pacific Partnership and he did that with his first Executive Order. President Trump has promised to renegotiate NAFTA, causing concern with Canadian exporters.

This January I went on a much-anticipated trip to Maui with my wife. Twenty years ago, we committed to spending the rest of our lives together and thought this was a good way to celebrate such a milestone (sans children, of course!). One month prior to this celebration, I was over the Indian Ocean heading to Asia as part of a small group from Western Canada, all with the same goal of promoting Canadian wheat to those who buy it from us.

If you had told me in high school or even university that I would be working in the agricultural industry, I would have laughed and shaken my head. A short while ago, I was managing a law firm and living in downtown Vancouver, worrying more about rain boots and labour law than winter coats and cereal crops. Here I am though, living in Winnipeg and working for Cereals Canada as the Director of Communications and Stakeholder Relations.

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Cereals Canada is a national, not-for-profit organization that brings a broad and diverse collaboration of partners from all sectors of the cereals value chain.