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Who we are

Cereals Canada is a national, not-for-profit, industry association representing the Canadian cereal grains value chain.


$8 billion annually through global exports of Canadian wheat, oats and barley…


Canadian farmers grow some of the most sustainable crops in the world…

Market support

Supporting customers through agricultural research …

Testing Support

Experts at Cereals Canada understand milling, analytical testing and end-use functionality…

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Member Resources

Cereals Canada provides support to our customers on behalf of the cereals value chain. We support our members through technical activities, market access outreach, public trust and agricultural research. Learn more about programming, resources, research and partner activities.

2021 New Crop Summary and Outcomes Webinar 

Join us as this year’s wheat mission representatives share their experiences and take the opportunity to ask questions.

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Does PGR have an effect on the quality of wheat and flour? 

Plant growth regulators (PGRs) 
are a popular crop protection product used to reduce plant height and improve standability in wheat for growers, but does it impact the quality of wheat and flour?

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Test Weight as a downgrading factor in 2021 Crop

During the 2021 growing season, many parts of the Canadian prairies experienced drought-like conditions1 which impacted wheat development and reduced agronomic yield.

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Habitat-Friendly Winter Wheat ecolabel launches with two leading brands

Meet the first certified partners bringing the Habitat-Friendly Winter Wheat ecolabel to market:  Les Moulins de Soulanges is a mill producing specialty flours serving artisanal bakers across North America, and Beam Suntory is a global leader in premium spirits, who are also participating through their Northern Keep brand. 

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Our Organizations

Our collective organizational effort is our most powerful asset. By working together, we achieve better results for the Canadian cereals value chain.

Research Inventory

Across the country, agriculture continues to make advancements in farming practices and crop production. Led by Cereals Canada and Agriculture and Agri-Food Canada, the National Wheat Research Priorities have been developed.

Canadian Cereals

Canadian Cereals is a collective of experts from the wheat value chain who are committed to a sustainable and consistent supply of quality wheat every year. 

Habitat-Friendly Winter Wheat

With more and more customers looking for sustainability outcomes, this program will enable value chain stakeholders to capitalize on eco-marketing opportunities while supporting sustainable benefits for communities and the environment.


Cereals Canada is a national, not-for-profit, industry association representing the Canadian cereals value chain.  

Canadian Wheat growers, if you missed the webinar last week on the 2021 New Wheat Crop Summary and Outcomes, watch it here
#cdnwheat #cdnag #newcrop

Rauri Qually, MCA delegate, speaks at the 2021 New Wheat Crop Summary & Outcomes for Canadian Wheat Farmers webinar by @Cereals_Canada. Rauri was joined by fellow #wheat farmers @redwoodacres & @JakeLeguee who spoke to the questions received by farmers on the new crop missions.