Growing western Canadian winter wheat is one of the simplest ways farmers can support the nesting habitats of Canadian wildlife on the prairies, which is proven by research conducted by Ducks Unlimited Canada.

To help consumers identify food and beverage items made using Canada Western Red Winter (CWRW) wheat,
we have introduced the Habitat-Friendly Winter Wheat ecolabel.

By choosing products that display the Ecolabel, Canadians can feel confident that their food and beverage choices will have a positive impact on the environment by supporting wildlife habitats.

Ecolabel Partners