New Crop Events
The New Wheat Crop Report provides functionality and quality updates about the crop year to key markets. Cereals Canada, along with the Canadian Grain Commission, farmers, and the cereals value chain, share information about the quality and consistency of the current years’ wheat crop with domestic and global customers in a series of webinars and in-country sessions. During 2025 New Crop outreach, Cereals Canada engaged with twenty-nine countries that purchased $8.2 billion of Canadian wheat in 2024.
2026 New Wheat Crop Webinars – Register Now
Global customers of Canadian cereals are invited to join Cereals Canada, representatives from across the Canadian cereals value chain, and the Canadian Grain Commission for the 2026 New Wheat Crop Report Webinars.
Webinar for Customers in Asia and the Middle East
Tuesday, Nov. 24 at 10:00 PM CDT
Provides a comprehensive quality assessment of the 2026 Canadian wheat crop, including milling performance and end-use functionality data, as well as an overview of grain production in Canada and a market outlook. This webinar will feature data and analysis for Canada Western Red Spring (CWRS), Canada Western Amber Durum (CWAD), and Wheat by Specifications. Presented in English with simultaneous interpretation available in Mandarin, Japanese, Korean and French.
Webinar for Customers in Europe and the Americas
Wednesday, Nov. 25 at 8:00 AM CDT
Provides a comprehensive quality assessment of the 2026 Canadian wheat crop, including milling performance and end-use functionality data, as well as an overview of grain production in Canada and a market outlook. This webinar will feature data and analysis for Canada Western Red Spring (CWRS), Canada Western Amber Durum (CWAD), Wheat by Specifications and Canada Eastern Soft Red Winter (CESRW). Presented in English with simultaneous interpretation available in French, Spanish, and Italian.
Do you have questions for our experts? Submit them during registration and they will be answered during the webinar.
New Wheat Crop Webinars – On Demand
2025 New Wheat Crop Report Webinar for Customers in Asia and the Middle East
Includes a technical analysis of the quality and functionality of CWRS, CWAD, and wheat, by Specification, including protein levels, grading factors, milling performance, and functionality. Available in English and English with Mandarin, Japanese, Korean, and French interpretation.
2025 New Wheat Crop Report Webinar for Customers in Europe and the Americas
Includes a technical analysis of the quality and functionality of CWRS, CWAD, CESRW, and wheat, by Specification, including protein levels, grading factors, milling performance, and functionality. Available in English and English with French, Spanish, and Italian interpretation.
2024 New Wheat Crop Report Webinar for Customers in Asia and the Middle East
Provides an overview of grain farming in Canada, market outlook, quality assessment, and milling and functionality of Canadian wheat. Data for CWRS, CWAD, and CPSR is included, and recordings are available in English, Mandarin, Japanese, and French.
2024 New Wheat Crop Report Webinar for Customers in the Americas and Europe
Provides an overview of grain farming in Canada, market outlook, quality assessment, and milling and functionality of Canadian wheat. Data for CWRS, CWAD, CPSR, and CESRW is included, and recordings are available in English, French, Spanish, and Italian.
2023 New Wheat Crop Report Webinar for Customers in Asia and the Middle East
Provides an overview of grain farming in Canada, market outlook, quality assessment, and milling and functionality of Canadian wheat. Data is included for CWRS (incl. 60% ext.) and CWAD. Recordings are available in English, Mandarin, Japanese, and French.
2023 New Wheat Crop Report Webinar for Customers in the Americas and Europe
Provides an overview of grain farming in Canada, market outlook, quality assessment, and milling and functionality of Canadian wheat. Data is included for CWRS (no 60%), CWAD, CPSR, and CESRW. Recordings are available in English, French, Spanish, and Italian.
2022 New Wheat Crop Report Webinar for Customers in Asia and the Middle East
Provides an overview of grain farming in Canada, market outlook, quality assessment, and milling and functionality of Canadian wheat. This webinar includes overviews of CWRS, CWAD, CPSR and CESRW, and is available in English, French, Spanish, and Italian.
2022 New Wheat Crop Report Webinar for Customers in the Americas and Europe
Provides an overview of grain farming in Canada, market outlook, quality assessment, and milling and functionality of Canadian wheat. This webinar includes overviews of CWRS and CWAD, and is available in Chinese, Japanese, English, and French.
Our Process from Harvest to Webinar
Total Time Approx. 7-8 Months
01
Harvesting
Up to 3 Months
This is the final stage in the production process. Harvested crops are stored either on the farm in grain bins or delivered to grain elevators for shipment.
Harvesting time differs by province and region. More northern areas tend to be harvested later than more southern regions.
02
Sample Collection
2-3 Months
Cereals Canada works closely with nine grain companies with grain elevators across Western Canada (Manitoba, Saskatchewan, Alberta, and a small portion of British Columbia) to access wheat samples representative of export quality.
Grain companies receive wheat samples when growers deliver grain for shipment, or when they submit a representative wheat sample for grading. Grain companies are asked to submit their composites to Cereals Canada when samples represent at least 75 per cent of the harvested wheat class/grade in the region.
Classes of wheat analyzed: CWRS, CWAD & CPSR.
03
Grading and Blending
2-3 Weeks
Samples from all grain companies are graded, then blended into composites that represent production from the West, East or Prairie regions of Western Canada. East and West regions are only for No. 1 CWRS, while Prairie regions are for CWAD, CPSR and No. 2 CWRS.
04
Milling
Up to 10 Days
Each composite sample is thoroughly blended and a wheat sample is taken for wheat analysis. The remaining wheat is milled and the resulting flour and/or semolina is analyzed and tested in appropriate end-products (bread, noodles, pasta). Key milling characteristics include flour yield and ash content.
05
Flour/Semolina Analysis
7-10 Days
Flour/semolina is analyzed to determine its quality. Key areas of assessment for flour/semolina include protein content, gluten strength/rheological properties (protein quality) and colour.
While most quality analysis is done rather quickly, rheological and colour assessments are conducted 7 days after milling. Using a standard number of days after milling provides a basis for fairer comparisons.
06
End-product Functionality
2-3 Days
Key characteristics of end-product quality for bread includes loaf volume, crumb structure and colour. For noodles, we look at colour and colour retention, as well as cooked texture. For pasta, we consider the colour of the dried product and cooking quality (texture, cooking loss, etc.). The process includes preparation of scaling ingredients, actual processing and end-product quality assessment/scoring.